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BTWONLINE: Women Empowerment

Pakistan through the artist's lens.

Clearance Sale Blog

It is time to hold on to the summer vibes with BTW summer clearance sale. Get ready to avail of amazing discounts of flat 30%-50%-70% on our entire stock. With BTW now you can stock up your wardrobe on sale at an affordable price without compromising the designs. Avoid mid-summer madness as BTW has sorted your wardrobe with styles ranging from unstitched to casual to formal wear for both men and women. Our unstitched kurtis are starting from just Rs. 550 with a sale of flat 50% off. Ready to wear High casuals are also available at a sale of 50% off. Head on to the sale section to prepare your lookbook for this week. Happy shopping everyone.

Women Empowerment and BTW

Lack of women empowerment is a social issue that has been repressed by our society for decades and our women have been enduring its consequences all long. summer suits for women. BTW Pakistan has feminism as one of its core values. Women empowerment does not only mean empowering the women we love or care for but it also includes respecting the women that hold different views from whatever you heard or saw while growing up. BTW Pakistan has tried to use its platform to empower women with campaigns like “Be That Woman” which aims to empower women to break free from all the societal and cultural norms that inhibit their mental, physical and financial growth. Women empowerment should be looked at as something which aims to provide women with equal rights, pay, and the liberty to make their own life decisions. BTW Pakistan believes that Pakistani women have the potential to represent our nation around the world and the ability to change Pakistan into a land that is a haven for everyone, irrespective of their gender.

Breaking Stereotypes: what are fashion stereotypes and how we can break them

BTW has made its mark in the clothing industry with its bold prints and colours range of both unstitched and women’s ready to wear collection. It’s time to break the fashion stereotypes with the latest summer collection available at BTW stores and online. Let’s find out how you can stand out amongst others in the crowd with “not-so-stereotypical” clothing.

Summer unstitched collection

Be ready to drape yourself in a range of fresh colours and designs featured by BTW in its unstitched summer suits for women. We have got single shirt pieces with minimal prints, exotic-looking pair of shirt and dupatta/shirt and trouser (2 pieces) and 3 piece suits as well. For your ease, you may get it stitched in the same style as that of our catalogue models wearing the suit or create your style.

This year it is all about loose and long length shirts, with flared arms, pleated pants and lots of floral laces or crochet. So add a few laces here and there, with matching ornate buttons and drape that dupatta around your waist or put in on the side above on shoulder and you’d look perfect for a party.

Single Shirt Pieces

The single shirt pieces come in a variety of pastel hues, some in dark tones and a few in a sharp summery color palette. Create your ladies’ dress with your sense of style to break free of the fashion stereotypes around you.  The pastel shirts look highly elegant with a pair of off-white pants or some textured qulots and some neutral shaded heels for a perfect summer look.

2 Piece Unstitched Suits

This summer, girls’ dresses are all about mesmerizing yet intricate prints. If you want to get your self an affordable 2 piece suit this year, then head over to BTW store to get a digital print shirt along with embroidered pants that will complement your entire outfit or a 2 piece suit that comes with a printed shirt and dupatta. 2 piece unstitched suits allow for creativity as you can design clothes just the way you like. So break the monotony of simple stitching style rather create a fashion statement with your sense of tailoring and designing.

Fancy it Up

The new summer collection at BTW is all about celebrating the spring season with clothes that speak for you.  Women clothes are all about sophistication, elegance, class and beautiful prints. Lately, the trend is to fancy up your lawn suit with laces, buttons and pearls embellishments and 2021 is all about pearls. Everywhere you see, pearl embellished sandals, jewellery, accessories and even clothes can be seen! So take your dress a level up and give it the right summer feels.


BTW brings you its latest collection of pret clothes which represents sweet summer melodies. All working women, college and university-going girls opt for stitched clothes, and keeping in view their “on-the-go” nature, our designs are just for them. The “Tinge” collection features both eastern and western wear, with a blend of modern and traditional designs.

The western-style shirts can be worn with jeans or pleated pants to break the fashion stereotype, with matching metallic bangles and some fancy khussas for a chic boho vibe this summer season. On the other hand, put on any eastern style shirt with a loose shalwar and a sandal for a glamorous look.

Tinge has got both light hues as well as a mix of colours with various floral and abstract patterns and intricate patches of embroidery, along with a touch of elegant laces on sleeves and borders.

Online shopping

Online dress shopping has become a lot easier, especially at BTW online stores. Simply put in your favourite stitched shirt from the “Tinge” collection, with a matching pair of pants, a plain or printed scarf and check out for billing and payment. Now all you have to do is wait for the parcel to come to your doorstep in a matter of a couple of days. Not only this, but we also offer free delivery nationwide on all orders that are above Rs. 1500.

Break the cycle of standing in a long queue to get your favourite 2 piece suit or a stitched shirt, rather simply place your order online via BTW’s official website.

Accessorize to impress

Adding the right kind of accessory can instantly lift the entire look of an outfit! Let your feet do the talking in BTW’s latest summer footwear collection. The vast section of footwear for girls offers various modern designs for flats, sneakers, pumps and espadrilles. So choose any footwear from our collection that will make you stand out from the rest so that you may break the fashion stereotype here too.

At BTW we aim to provide fashion for girls of all age. Our bags and clutches include cool backpacks for college and school girls to carry to their field trips and so forth. The stylish and chic array of clutches will add the right amount of glamour to your entire look. Our petite-sized shoulder bags are no less than arm candy. So carry our bags and be as fashionable as ever.